In our research we decided to have a look at the UK film council website.Looking at this research graph we found on the website we have established that action which is our genre is in a healthy 5th place in the chart. 50% of people like the action genre and said they would go to watch a action film. Unfortunately the crime genre, which is our sub genre, is not included in this chart.
Also on the same website of the UK film council we found the percentage and difference of ages within the two genders. we are targeting our film at the age group of 15-25. Looking at this research we will have quite a big audience as male and female under 35 as they rate at 57% and 52% as shown in the image. We have a very big demographic audience to target our film at.
This statistical data shows again action is high up in the charts once again. It once again, shows action is popular among people. 54% of people like to attend the cinema to watch action films and 72% like to buy action films on DVD! It shows that the size of our target audience has a very wide demographic view and is relatively a big audience.
20% of Great Britain's population above 16 voted action as there favorite genre. This is again shows a very big target audience considering it has been voted by 20% out of 27 different types of genres. There is a lot of interest into action films as shown by all the statistical data we have found off the UK film council website. This research has been very useful and has given our group some great ideas for our film opening.
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